Its Been a While

I ORIGINALLY STARTED THIS BLOG AS A JOURNAL FOR MY FINAL YEAR OF UNIVERSITY STUDYING A FASHION PROMOTION SANDWICH COURSE. A COURSE THAT WAS BASED AROUND NOT JUST FASHION BUT LIFESTYLE, FOOD, SPORTS AND TECHNOLOGY GIVING ME SKILLS IN CREATIVE MARKETING, BRANDING, PROMOTIONAL CAMPAIGNS, GRAPHIC DESIGN, PR AND MEDIA, SOCIAL AND VISUAL TREND PREDICTIONS, STYLING AND CAD. 

I DID HOWEVER END UP RAMBLING AWAY ABOUT THE PLACES IV BEEN A PUTTING PHOTOGRAPHS OF THEM UP...CLEARLY IT IS MEANT TO BE THAT I JUST DO THAT. AS IT HAPPENS I AM FINALY GOING ON MY ADVENTURE OF A LIFETIME AND STARTING MY TRAVELS IN 10 DAYS (BOOKED THIS 10 MONTHS AGO BUT HAD TO GRADUATE FIRST)

WE START OUR ADVENTURE UP IN CAIRNS AND WORK OUR WAY DOWN THE EAST COAST STOPPING OFF AT ALL THE KEY PLACES AND ISLANDS AND ENDING UP IN SYDNEY FOR CHRISTMAS AND NEWYEAR!! AFTER THERE WE HEAD TO MELBOURNE TO WORK AND SAVE FOR THE NEXT LEG OF THE TRIP S.E ASIA. LIFE IS JUST BEGINNING!!

CAKE MADE BY MY AMAZING FRIEND =)

Shoot Number 2

FOR THE SECOND SHOOT ME AND THE PHOTOGRAPHER FOUND A REALLY COOL WOODS OUTSIDE PRESTON CALLED BEACON FELL. IT WAS REALLY TALL FIR TREES SO IT WAS REALLY DARK INSIDE WHICH IS WHAT I WANTED. I HAD A MAIN MALE AND FEMALE MODEL, 2 BACKING MALE MODELS AND SOME MORE BACKING PEOPLE. 
ON THE DAY ME AND THE PHOTOGRAPHER WENT AND SET UP EVERYWHERE AS I WANTED A CAMP FIRE...THERE JUST HAPPENED TO BE LOGS 'FALLEN' INTO PLACE IN A SEMI CIRCLE WHICH WAS PERFECT. I HAD CANDLES IN JARS HANGING FROM THE TREES AND A MAKESHIFT TENT.
I WANTED THE IMAGES AT DUSK AND AIMED FOR CAMPFIRE SHOTS, TENT SHOTS AND SORT OF DANCING LOOKING SHOTS. 

IT WAS LITERALLY FREEZING EVEN THOUGH WE HAD A FIRE BUT THE MODELS WERE GREAT. I KEPT THEM IN THE SAME THING THE WHOLE WAY THROUGH AS IT WAS SHOWING GREAT COLOURS BUT LOOKING BACK I SHOULD HAVE DONE ONE CHANGE. THE BONUS WITH MY PROJECT IS THAT I CAN USE SOME OF MY OWN FESTIVAL CROWD PICTURE AS THIS IS WHAT I WAS WORRIED ABOUT- TRYING TO GET THIS EFFECT. I DID GET SOME WHERE THEY LOOK BUSY BUT IT WAS QUITE HARD CONTROLLING THE MODELS IN THE FRONT AND GETTING THE BACK PEOPLE WHERE I WANTED AS THEY WERE ALL RUNNING ROUND. BUT I GOT THERE IN THE END.

AT THE TIME THE I GOT THE PHOTOGRAPHER TO MAKE THE TENT IMAGES REALLY FLASHY WHICH LOOKING AT THEM DOWN NEEDED TONING DOWN WHICH I HAV DONE ON PHOTOSHOP. THE IMAGES WITH THE SUN BEHIND THEM...AGAIN AT THE TIME I WAS LIKE YEEEER THIS IS GREAT...BUT ESSENTIALLY THEY ARE TOO DARK BUT AGAIN I MANAGED TO SORT THIS ON PHOTOSHOP.

IV EDITED 35 IMAGES SO THAT I CAN THEN NARROW THEM DOWN BUT THESE ARE A FEW OF MY FAVOURITES.

The First Shoot

I TOOK ALOT HOME FOR THIS THAT I DIDNT EVEN USE. THIS WAS SOMEWHAT A TRIAL SHOOT BEFORE MY MAIN ONE NEXT SATURDAY. THE MODEL I USED I REALLY WANTED OFR THE SATURDAY AFTER TOO BUT SHE COULD DO IT. FOR THIS SHOOT I JUST AIMED TO GET IMAGES OF THE PROMOTIONAL BAGS, WRISTBANDS AND SOCKS AS THESE WILL NEED TO BE PROMOTED WITH AN IMAGE. I TOOK THE PHOTOGRAPHS MY SELF FOR THIS. THIS WAS A GREAT WAY OF PRACTICING AND SEEING EXACTLY WHAT I WANTED FOR THE SHOOT NEXT WEEK. THESE ARE A COUPLE OF THE IMAGES!! 

Shoot Preparation

I WANT MY SHOOT TO BE VERY PSYCHEDELIC AND FULL OF TIE DYE. I HAVE FOUND 2 TIE-DYE TEES AND I HAVE MADE 3 WHICH WAS SO FUN...WARNING...WEAR GLOVES SOME HOW I MADE THIS MISTAKE TWICE. I HAVENT TIE-DYED FOR YEARS SO I HAD TO WATCH SOME YOUTUBE TUTORIALS ON IT BUT IT IS SIMPLY A CASE OF BANDING THE T-SHIRT UP FROM WHERE YOU WANT THE CENTRE TO BE...TOP CORNER SEEMS TO BE MORE VISUALLY PLEASING THAN THE MIDDLE I HAVE FOUND. I ALSO MADE 2 HEAD BANDS WITH THE LEFT OVER MATERIAL FROM THE CROP TOP. I ALSO DID AN OLD BLAK DRESS WITH BLEACH AND DISCOVERED IT GOES AN RUSTY BROWN COOUR...QUITE NICE.


HERE ARE THE FINISHED PRODUCTS!!

Marketing Report

THE MARKETING REPORT IS HARD BUT IM NOT GOING TO LIE...IT HAS HELPED ME COMPLETELY ANALYSE EVERY ASPECT TO MY CAMPAIGN AND DECIDE ON CERTAIN THINGS I HADNT FINALISED!! IT IS ONE OF THOSE THINGS THAT YOU CANT HELP NEGLECTING OTHER PROJECTS FOR. I FEEL AS THOUGH I HAVE SPENT EVERY DAY ON IT FOR THE PAST 3 WEEKS...I AM POSSIBLY EXAGGERATING THOUGH!! THE MORE YOU READ THROUGH IT THE MORE YOU REALISE HOW REAL YOUR CAMPAIGN COULD BE WHICH IS ALWAYS A BONUS. I AM GLAD I CHOSE SOME THING EVENT BASED AS THERE IS SO MANY MORE ASPECTS TO LOOK INTO RATHER THAN DOING A BRAND EXTENSION...THIS IS MORE INTERESTING AND FOCUSING MORE ON WHAT I MAY WANT TO DO IN THE FUTURE. 

ANY WAY IT IS ALL HANDED IN AN OVER WITH SO NOW I CAN GET ONTO THE VISUALS FOR MY CAMPAIGN SO IT CAN START COMING TOGETHER!!

The Exhibition

THE EXHIBITION WENT AMAZINGLY. LOADS OF PEOPLE CAME TO SEE IT AND EVERYONE HAD ONLY GOOD THINGS TO SAY ABOUT IT. IT WAS REALLY GOOD TO SEE SOMETHING YOU HELPED CREATE ACTUALLY HAPPEN!!

THE DRINKS, KRISPY KREME AND DJ WENT DOWN AND TREAT WITH EVERYONE. WE DID A THANK YOU SPEECH WITH EVE FOR ALL HELP AND SUPPORT FROM EVERYONE AND FOR HER. IT WAS REALLY GOOD TO PUT SOMETHING ON TOGETHER AS A COURSE. WE EACH HAD SLOTS TO WATCH THE EXHIBITION DURING THE OPENING HOURS AND EVEN THEN WE HAD 15+ PEOPLE IN AT A FEW POINTS WITHIN OUR 2 HOUR SLOT.

OVER ALL IT WAS A GREAT EXPERIENCE PUTTING THIS TOGETHER AND I AM OVERLY PLEASE WITH THE OUTCOME.

Exhibition- The Big Shift

THE EXHIBITION IS WELL AND TRUELY COMING TOGETHER. WE HAD ALL OF OUR COURSE IN TODAY CLEANING THE SPACE, FILLING THE MAKESHIFT WALL WITH IMAGES, PUTING THE PHOTOSHOOTS UP ON THE WALL, ADDING ALL THE VINYL TEXT TO THE POSTS AND BOARDS, PUTTING THE WINDOW BANNERS IN AND BASICALLY LOOKING LIKE AN EXHIBITION. IT WAS A LONG DAY BUT NOW IT IS FINALLY COMING TOGETHER. ALL OF THE IMAGES ARE NOW UP WITH THE TEXT (WHICH TOOK A LONG LONG TIME TO GET STRAIGHT) AND ALL THE LAST MINUTE LISTS OF THINGS TO GET TOMORROW ARE ALL DONE!! I THINK EVERYONE HAS WORKED REALLY HARD AND WORKED REALLY WELL AS A TEAM AND I THINK I HAVE LEARNED A LOT ABOUT PUTTING TOGETHER AN EVENT SO I AM REALLY PLEASED WITH THE EXPERIENCE IT HAS GIVEN ME...NOW MAJORLY LOOKING FORWARD TO ADDING THE FINISHING TOUCHES TOMORROW AND HAVING ALL OF THE GUESTS ARRIVE!!