21/09/11
I'M NOT GOING TO LIE BUT THE NEW BRIEF IS THE ONE WE ALL DREAD BECAUSE OF CLASHES IN OPINIONS OF WHAT PEOPLE WANT SO IT IS A CHALLENGE-BUT IN A GOOD WAY. (SET FOR THE REAL WORLD KIND OF WAY)
MY GROUP HAD THE SLIGHT DOWNFALL THAT THERE WAS ONLY 3 OF US, ME AMI AND MICHELLE BUT THIS SHOULD PUSH US INTO STARTING WORKING HARD AS WE MEAN TO GO ON. THE BRIEF WAS THAT WE WERE GIVEN AN INDEPENDENT PRESTON RETAILER (WE GOT DELI-MED) AND PROMOTING IT USING FASHION IMAGES SUITABLE FOR PROMOTING THE BRAND.
FIRST THOUGHTS WERE S**T TO BE HONEST AS EVERY OTHER RETAILER I HEARD I GOT AN IDEA FOR AND NOTHING FOR OURS BUT THE IDEAS WERE OBVIOUS AND CLICHÉ SO MABY I AM BETTER GOING INTO THIS WITH A BLACK SHEET AND GETTING OUR IDEA THROUGH LOTS OF RESEARCH!!